Keep Your Eyes Open
You would never intentionally drive with your eyes closed. More than dumb, or risky, it is absolutely dangerous for you, your passengers and everyone else on the road.
"But, I am just going ‘straight forward’." If you have your eyes closed behind the wheel of your vehicle do you know if you are going straight? Every road has curves, stop signs, stop lights, other drivers (are they awake?) are all things that make it essential to be paying full attention to what is going on around.
The same is true in your business
Driving your business is a lot like driving a car. You must stay alert, focused, and in control at all times. Many business owners are driving 100 miles an hour with their eyes closed. Unaware of their numbers, their team’s commitment, their client’s satisfaction, their place in the market, what their competition is doing right or wrong. All are critical to making the right decisions and turns as you build your business.
You are familiar with the tools and instruments that you use every day in your vehicle, here are some of the instruments of navigation required for a safer trip from startup to success in business. How long you stay on the road depends on how well you use these tools.
Your Vehicle Your Business
Odometer Balance sheet, customer loyalty, business growth
Records how far you have gone
Speedometer Monthly P & L, Market Share
Measures how fast you are moving
Transmission Weekly Action Steps
Dictates your direction, forward or backward, pulling a load in overdrive
Protection from the unexpected and gives you a great view of where you are headed
Radio, Heater, A/C Business Culture
You choose the environment in your car and your business every day.
Traffic Signs Values
Defines the rules, what is acceptable and what is not, where is the out of bounds
Other Traffic Your Competition, Clients, Potential Clients
Others impacts the moves you need to make. It is important to be a proactive drive of your car and your business
Stop running your business on auto pilot
Start with a clear map and a good GPS
Join us for the next Navigation (Planning) Event